$19.99 when purchased online
Target Online store #3991
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4.5 out of 5 stars with 1398 ratings
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4.5 out of 5 stars with 203 ratings
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$9.99($7.68/ounce)
Buy 3, get 1 free on select beauty mini's
4.4 out of 5 stars with 1201 ratings
$7.99($13.32/ounce)
Buy 3, get 1 free on select beauty mini's
4.1 out of 5 stars with 749 ratings
Summary of reviews
This cleansing balm is designed to effectively remove makeup, including waterproof products, while leaving the skin feeling soft and moisturized. Many guests appreciate its gentle formula and the fact that it works well as a first step in a double cleansing routine. However, some guests have experienced issues with residue and irritation, particularly around the eyes. Overall, it offers a good balance of performance and value, making it a popular choice for those seeking a reliable makeup remover.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.0 out of 5 stars with 570 reviews
effectiveness: 3.43 out of 5
quality: 3.55 out of 5
value: 3.49 out of 5
48% would recommend
136 recommendations
The best makeup cleanser
5 out of 5 stars
- 5 days ago
originally posted on Naturium
The best!!!! I needed something to remove makeup gently without drying my skin. This is perfection. Leave my skin so soft! Removes makeup effectively too!
Love love love <3
5 out of 5 stars
Thumbs up graphic, would recommend
tori - 15 days ago, Verified purchaser
I was a bit weary to try this regarding the reviews but honestly, this removed my waterproof mascara like a dream. I didn’t experience any burning of the eyes or anything! This was honestly amazing and can’t wait to continue using it! For the reviews saying it’s leaving a residue on their skin, guys are we double cleansing???? If you’re going to use any oil/balm, it’s essentially a MUST to double cleanse! Anyway, no regrets, I love this!!
Gave my an itchy flakey rash :(
2 out of 5 stars
Allison823 - 29 days ago
originally posted on Naturium
Seems nice but gave me a rash, currently pregnant and this was recommended by a derm PA, my skin has been a little dry but since I started using this I have gotten a flakey itchy dry skin rash in one patch of my cheek.
Truly Awful But Not a Total Waste
2 out of 5 stars
- 1 month ago
originally posted on Naturium
I hated this as a face cleanser. It doesn't remove makeup or sunscreen very well. Or even rinse off without a ton of scrubbing. It's literally the worst face cleanser I've ever purchased. However, I gave it an extra star because it actually kinda works as a hand cleanser in the winter when your hands are super chapped and you're going to put lotion on immediately. So it wasn't a total waste of money.
Works but leaves a film
2 out of 5 stars
Bree L - 1 month ago
originally posted on Naturium
This cleansing balm will get off your base makeup and sunscreen okay, will definitely make your eyes a bit blurry but does get off the makeup. My biggest gripe is that after I rinse this off I still feel a layer of balminess on my skin. I have to use a more intense second cleanse to get it off instead of my usual gentle cream cleanser.
Gentle and works great!
5 out of 5 stars
Care76 - 1 month ago
originally posted on Naturium
A lovely first step in my skincare routine. I use this first to take off makeup, then wash with the gel cleanser.
Non stripping cleanser
5 out of 5 stars
FranD - 2 months ago
originally posted on Naturium
Love it! Use it as part of my double wash routine
Gets out makeup and doesn’t leave you dry
4 out of 5 stars
Lisa RP - 2 months ago
originally posted on Naturium
Gets out most of my stubborn mascara. I don’t like the smell. It leaves my skin moisturized.
Absolutely Love!
5 out of 5 stars
Thumbs up graphic, would recommend
Leneah - 2 months ago, Verified purchaser
I’ve been using this product for almost a year now and it’s a must have! It usually lasts me 3-4 months! It’s great for cleansing dirty oily skin and removes makeup like NOTHING! However it does sting a little when it gets in contact with your eyes but I will continue to buy this baby! 😚💗🫧
Burned eyes and caused an allergic reaction
1 out of 5 stars
Aman KS - 3 months ago
originally posted on Naturium
I stupidly purchased this product based on all the hype through their promotions and instagram posts. I’ve utilized the Farmacy balm in the past and loved it but as it was sold out near me, I went ahead and purchased this one. It caused my eyes to burn so I immediately rinsed it off and then used a cleanser and moisturized but by then the damage was done. It’s been a week and the skin around my eyes feels like it’s on fire and as if there are tiny cuts all over. I’m working on repairing the skin barrier and ended up returning the product. I’m unsure of what the exact irritant in the product is but I would encourage anyone who is looking to purchase it to do research and perhaps speak to a dermatologist before using it. I don’t have highly sensitive skin and have experimented with products in the past. This is the only new product is introduced into my routine and have never had such an experience before. I’m hoping that my skin heals and I don’t end up with scars or long term dry skin issues.
Buying another balm ASAP
5 out of 5 stars
Thumbs up graphic, would recommend
mb - 3 months ago, Verified purchaser
I love this cleansing balm. It seems that most of these bad reviews were written by people who failed to read the directions correctly. You’re supposed to apply the balm to either clean skin or on top of makeup to melt it away, THEN go in with the second cleanser of your choice to wash off the balm.
Disappointed
1 out of 5 stars
Shely - 3 months ago
originally posted on Naturium
I bought it on Black Friday sale and I am so disappointed that it doesn’t do what it supposed to do. It does not melt my make up specially my mascara.
DON'T BUY THIS!
1 out of 5 stars
Thumbs down graphic, would not recommend
kylieb - 4 months ago, Verified purchaser
Worst cleansing bomb I’ve ever used. The product doesn’t even take off my make up; it moves it around and leaves a film on my face. It just takes me more time to wash my face. I’m so mad that I spent money on this product when I should’ve just gotten some more micellar water. I’ve liked other products that I’ve tried from this brand so I had high hopes, but this is by far the worst cleansing bomb I’ve ever used. I will not be buying again. I typically don’t like to throw away a product, but I think I’m going to look for something better and just toss this bottle out even though I’ve only got a bit of a dent in it.
Burns eyes - don't use it to remove eye makeup!
2 out of 5 stars
Thumbs down graphic, would not recommend
SS - 4 months ago, Verified purchaser
I wear waterproof mascara so I need to use a balm to remove it. This one really stung and burned my eyes. It works fine otherwise. I now only use it on days I don’t have eye makeup on.
Clogged my pores
2 out of 5 stars
bslo24 - 4 months ago
originally posted on Naturium
This product worked well to remove makeup, but after about a month of use I noticed my skin getting super congested in areas. I feel really silly for not doing my research on the contents prior to purchase, but this product contains multiple comedogenic ingredients.
SWELLING & RASH
1 out of 5 stars
Thumbs down graphic, would not recommend
W - 4 months ago, Verified purchaser
Made my eyes SWELL and my face break out in a horrid rash
Creamy face cleanser
5 out of 5 stars
Thumbs up graphic, would recommend
KC - 4 months ago
Used right out of shower fresh face leaves hydrated and clean
Naturium is now my holy grail!!
5 out of 5 stars
MayMay517 - 5 months ago
originally posted on Naturium
I am 42 with sensitive skin and hormonal acne. I have tried a lot of products and until now have only been able to use Charlotte Tilbury (didnt like the fragrance) and DIME Beauty. I consider skincare as an investment & will always spend whatever is needed to take care of my largest organ (which is also my 1st layer of defense). My mother has been drilling skincare and protection into me since my teens and I am so grateful that she did!! I constantly am told that I look 10-15yrs younger than I am, but I have never had the amount of complements about my skin as I've had since I started using all Naturium facial products (about 2 months ago). I wanted to share my skincare routine since I haven't found many reviews that have it spelled out (*please note: what works for me may/may not work for you): Morning: • Wash: Niacinaminde Cleansing Gelée • Tone: Niacinamide Essence • Serums: ~Vitamin C Complex Serum ~Niacinamide Serum 12% + Zinc 2% • Eye Cream: Plant Ceramide Rich Cream • Sunscreen: Dew-Glow SPF50++++ (original or tinted) ☆Once or twice a week exfoliate after wash: ~Skin Script Raspbery Scrub ~BHA Liquid ☆Once or twice a week use an ice roller ☆Once a month dermaplane/shave face Evening: • Remove Makeup: ~Naturium Cleansing Balm ~Micellar Water • Wash: Niacinaminde Cleansing Gelée • Tone: Niacinamide Essence • Eye Cream: Plant Ceramide Rich Cream ~Night #1 - Retinaldahyde 0.05% ~Night #2 - Vit C Super Serum Plus ~Night #3 - AHA Exfoliating Mask 10% ~Night #4 - Vit C Super Serum Plus ~Night #5 - Vit C Super Serum Plus ~Night #6 - Tretinoin 0.025% ~Night #7 - Vit C Super Serum Plus • Serum: Quadruple Hyaluronic Acid 5% • Moisturizer: ~Nights #1 & #6: ▪︎Plant Ceramide Cream ▪︎Marshmallow Root Cream ~Nights #2-5 & #7: ▪︎Plant Ceramide Cream ▪︎Sensitive Skin Face Oil I will be forever using their facial products as well as the Bio-Lipid Body Lotion (which transformed my skin to super soft after only 3 days & I use almost daily), the Retinol Body Lotion, the Niacinamide Body Wash, The Energizer Body Wash, and Glow-Getter Body Wash. I love that they have no fragrance unless it's from the natural ingredients. I hope this helps anyone who is looking to try some of these products!!
DISGUTING waste of time and money
1 out of 5 stars
Thumbs down graphic, would not recommend
Sz - 5 months ago, Verified purchaser
This product is DISGUSTING. Leave a layer of disgusting oil on your face that you have to scrape off. It took me more time scraping off the mess of eye make up and oil that it left on my face then it would have to just take my make up off with out this product. A waste of time and money. Truly hate this product.
Love It
5 out of 5 stars
Barb in MI - 5 months ago
originally posted on Naturium
I'm a new customer to this product and I love it. It does melt your makeup away without scrubbing, leaving your skin feeling smooth and silky. I don't know how I managed this long without it.